The inaugural cohort included teams from major organizations like Warner Bros. Discovery and Oura, focusing on moving beyond basic prompting to measuring the actual return on investment of AI initiatives. Participants explored synthetic research methods and the integration of AI into proprietary data systems. Sofia Gomez Garcia, executive director of innovation and global community at Warner Bros. Discovery, noted that the program provided the psychological safety and practical structure necessary to navigate the rapid evolution of AI tools without feeling overwhelmed.
Rival Technologies Expands Applied AI Program for Enterprise Leaders
Vancouver-based Rival Technologies has opened applications for the second year of its Innovation Insiders program, a 12-month initiative designed to help enterprise research teams integrate artificial intelligence into their existing workflows. The program, which begins in November, offers senior leaders a collaborative environment to test AI tools and strategies.

For the upcoming year, Rival Technologies is shifting the focus toward deep integration with internal company processes and systems. Andrew Reid, CEO and founder of Rival Technologies, emphasized that senior leaders must engage directly with the work to effectively evaluate partners and support their teams. Each participating brand may register up to six employees for the 12-month cycle, which features monthly live sessions, custom AI tools, and early access to prototypes from Rival Labs. The program concludes with a structure that includes an online hackathon and a private community for peer-to-peer knowledge sharing, following the conclusion of the first year's final in-person event in Whistler this October.




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