John Askew Launches PrimeTime Productions TV to Fuel FUBU Network

Entertainment executive John Askew is bridging the gap between independent production and direct distribution with the launch of PrimeTime Productions TV. The new venture, operating alongside his existing role at For Us By Us Studios, aims to bypass traditional licensing hurdles by feeding a slate of eight original series directly into the FUBU Network ecosystem.

Money Talk·September 15, 2026·reads: 1,706

Askew, who has spent the last two years collaborating with FUBU Network co-founder J Alexander Martin, intends to capitalize on a dual-track strategy. While his primary pipeline remains the FUBU platform, the new production house retains the flexibility to place niche content on other streaming services if a project finds a better home elsewhere. This model allows for a rapid development cycle, moving away from the conventional pitch-and-wait industry standard.

The initial slate focuses heavily on lifestyle and entrepreneurial narratives. The lineup includes "Beauty Brains Business-Atlanta," which tracks the wealth-building efforts of Khane'sha Monae and Treana McDowell, alongside cultural portraits like "Haitian Baddies South Florida" and the post-op care business documentary "Snatched by Carmenlla." Future projects currently in development range from "Kitchen Baddies" and "Cartel Hustle" to luxury scent explorations in "House of Fragrance" and athletic legacy stories in "Like Father, Like Son."

J Alexander Martin, who continues to oversee the FUBU Network, views the partnership as a logical extension of their existing creative synergy. By maintaining his presidency at For Us By Us Studios while helming PrimeTime Productions TV as CEO, Askew aims to streamline the creation process, ensuring that the content pipeline remains consistent for FUBU’s growing digital and television audience.