The new Immersive AI Cases modernize the traditional case study method by placing students in dynamic environments where they interact with AI-driven protagonists. These digital counterparts offer personalized feedback while requiring students to navigate complex decision-making scenarios. Three titles are now available through INSEAD Publishing, covering topics from renewable energy strategy to high-fashion platform risks.
INSEAD Expands AI-Driven Classroom Tools to Over 40 Experiences
Business school giant INSEAD has launched its first commercial Immersive AI Cases, marking a shift from experimental technology to scalable education. The school now hosts more than 40 AI-powered learning experiences, ranging from interactive role-plays to virtual reality simulations designed to prepare leaders for an AI-integrated global economy.
This expansion is part of the IN:AI initiative, which aims to fuse human leadership with machine intelligence. With over 40,000 learners across 15 countries already engaging with these tools, INSEAD is positioning its faculty as architects of a new pedagogical ecosystem. Dean Francisco Veloso emphasized that the goal is not to replace human expertise, but to use these technologies to deepen judgment and responsible leadership. The portfolio currently includes VR simulations, adaptive digital modules, and specialized workshops for educators looking to integrate these immersive methods into their own curricula.
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