Starting June 16, the track will broadcast across every farm within the game, accompanied by floating musical notes that reward community participation. By hitting specific milestones, users can unlock 13 permanent, note-inspired decorations. Jonas, who describes the game as a necessary escape from his hectic schedule, joins a festival lineup that features several digital-first emerging artists.
Joe Jonas Turns Hay Day Theme Into Summer Anthem
Joe Jonas is trading the concert stage for the virtual farm, reimagining the iconic Hay Day theme song into a full-length track titled The Cozy Anthem. The collaboration marks the beginning of a two-week virtual music festival, turning the mobile game into an interactive soundscape for millions of active players.

From June 18 through June 30, the event expands beyond the game interface. Players can access a web-based tool to record their own versions of the anthem and share them on TikTok. Participants also gain access to a collectible Cozy Jukebox decoration, allowing them to keep the song within their in-game farm long after the festival concludes. Maya Hofree, General Manager of Hay Day, noted that the initiative aims to amplify the game’s reputation as a space for relaxation, inviting both longtime players and newcomers to participate in the collaborative sound experience.




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